POPEYE August Issue (Available for sale 7/9)

The August issue of POPEYE, "Tropical Adventures in Asia" will feature first looks of the visvim WMV Fall and Winter 2025 collection before it is revealed anywhere else.  The feature presents styled looks of products scheduled to release in August when the new seasonal collection launches and includes a retro running sneaker offered in a new color scheme alongside a reversible military blouson that has a luxurious amount of white goose down fill and a backpack that aligns with the "travel" theme of this issue.  This editorial feature was shot inside the WMV VISVIM KOBE location which opened last November inside the Chartered Building, a historic architectural building that sits along the Kaigandori street of Kobe.  Available for purchase at bookstores nationwide. 

New seasonal product imagery is scheduled to be posted on the visvim official website and Instagram from late July.  We hope you will take a look.

Photo: Keisuke Fukamizu
Hair&Make: Kenichi Yaguchi
Text: Naoko Sasaki