WMV

I became aware of something during my time spent collecting vintage items: there isn't a lot of ladies' vintage fashion goods out there.

Compared to men's apparel, women's is often simply-made and seldom designed with utilitarian usage in mind, meaning that most old items have worn out and disappeared. Ladies' casual wear has become more fashion-oriented in recent years in particular, and it feels like there are fewer and fewer carefully crafted products.

Surely there are women out there who demand quality products, garments that feel good to wear, boots that are comfortable and so forth. Personally, I feel that these things are needed in the women's apparel market now more than ever.

Here at visvim, we have been thinking a lot about creating and introducing products for women that--just like our men's fashion products--can be kept and used for a long time, giving customers the chance to enjoy the changes those products exhibit over time.

As of fall 2013, we will proudly introduce "wmv," our new ladies' fashion brand.

Dissertation on a man with no country Vol.2 / Published by cubism inc. 2013

Photo: Kelsi Nakamura