VISVIM HARMONIOUS PROCESS

Dates: 9/3 (WED) - 9/16 (TUE)

Hours: 10:00 - 20:00

Location: Isetan Shinjuku Men's Building 1F "The stage"

A special exhibition in commemoration of the 25^th anniversary of the establishment of the brand called "VISVIM HARMONIOUS PROCESS" hosted by visvim will showcase one of their unique processes for creating products.  The event will exhibit elements from this process and also have special exclusive items for sale.  The focus of this exhibition will revolve around "Mud dyeing" a natural dyeing method that has been passed down for generations on Amami Oshima in Kagoshima Prefecture.  Through the exhibits and products, we will introduce details of the dyeing techniques alongside their great appeal.  This process is well known as a traditional craft, and one of its historical applications is the renowned Oshima Tsumugi.  A limited booklet created especially for this exhibition titled, "Addendum to the Dissertation / Doro-Zome (Mud-Dyeing)" (16 pages / Full Color / B5 Size / Saddle Stitched Binding) will be passed out at the event venue for people who are in attendance. ＊  We hope you will drop in for a visit.

＊Quantities are limited and will only be distributed while supplies last.

The following is printed in the booklet"Addendum to the Dissertation / Doro-Zome (Mud-Dyeing)"

It has already been more than ten years since we first started incorporating mud dyeing.  Although it may seem like we are simply just doing the same thing repeatedly, we are actually always making small adjustments and modifications to our process whenever we utilize this technique and through much trial and error, we have been able to expand the possibilities that "mud dyeing" possesses as a dyeing and finishing technique.  Instead of just dyeing fabrics a brown or black hue, we have discovered and refined a use for "mud dye" that nobody ever knew in the history of this technique that allows for creation of an expression that adds a subtle texture to products made with synthetic fibers such as nylon. 

To achieve such new discovery, it becomes essential not only to respect traditions that have been passed down, but to also have an understanding and cooperation from craftspeople who are willing to take on new challenges.  In Japan there are still a handful of handicraft techniques that remain preserved, which uphold a more traditional craftsmanship, perhaps its due to a long-lasting culture surrounding kimonos.  We believe one of our missions when creating new products is to transform that historical appeal into something that is more appropriate for use today by connecting the past with the desires of our current market. 

Dissertation : VISVIM HARMONIOUS PROCESS

Items scheduled for release

0125401001002 SKAGWAY LO (N.D.)

0125403003012 EXCELSIOR II CAP (N.D.)

0125405005001 SOCIAL SCULPTURE 01 WIDE RAW MUD OD

0125405006001 SS 101XX JKT RAW MUD OD

0125405010003 JUMBO TEE S/S (N.D.)

0125405010004 JUMBO SB SWEAT L/S (N.D.)

0125405010005 JUMBO SB HOODIE F.Z. (N.D.)

0125405010006 JUMBO TEE S/S VHP

0125405010007 JUMBO TEE S/S

0125405011001 BRIGGS CHAMBRAY L/S

0125405011002 BRIGGS CHAMBRAY L/S (N.D.)

0125405013002 COVERALL G.CORDS (N.D.)

0125405013003 SIX-FIVE FISHTAIL PARKA

0325405013001 SIX-FIVE FISHTAIL PARKA W

and more

For further information and details regarding the sale of goods, please contact the store below.

Isetan Shinjuku Men's Building 6F

+81 (0)3 3352 1111